Playtime is a kids fashion trade show that believes in supporting fine artists in each city we exhibit. We have 3 dedicated spaces within the show to FEATURE the work of fine artists around 3 season trends. Please see below for more info.
Within the context of the next edition of Playtime New York, the professional trade show dedicated to the children’s universe;
artists, set decorators, illustrators, and photographers are invited to participate in a call for projects to show their work in the
trend spaces and other common areas of the fair (rest areas, press offi ce, reception or restaurant areas…).
The cost of realizing these projects will be taken care of by Playtime New York, within reason ($600-800). The artworks will remain the property of the artists, who can pick them up on breakdown day.
Clic here and have a look at the previous installations in our trend spaces in New York:
https://www.facebook.com/pg/iloveplaytime/photos/?tab=album&album_id=365961270155497
in Paris:
https://www.facebook.com/pg/iloveplaytime/photos/?tab=album&album_id=366349826783308
and in Tokyo:
https://www.facebook.com/pg/iloveplaytime/photos/?tab=album&album_id=365587403526217
RULES
• Each artist shall present one or several installation projects conceived specifically for any of our three trend spaces
(see themes below) or for another area in the show.
• Only one project will be retained for each theme.
• Existing projects can be submitted too.
• The presentation of the project(s) shall be made in the form of a JPG or PDF document with sketches or a photo montage,
a picture board, along with a brief explanatory text and an approximate budget for the project’s realization.
• The projects should be emailed to our curator through this email
Calendar
• ASAP: PLEASE EMAIL TO EXPRESS INTEREST WITH YOUR WEBSITE…WE WILL CONTACT YOU TO SUBMIT A FORMAL PROPOSAL IF INTERESTED….PROPOSALS WILL BE DUE WITHIN THE NEXT 14 DAYS
• AUGUST 5-7th, 2018: Playtime NY 17th edition at the Metropolitan Pavilion and The Altman, NY
TECHNICAL DETAILS
• There are two 14′ x 14′ open spaces and a third trend space that is a 7′ x 14′ area with a wooden background wall.
• We will favor projects that explore height in their use of space. Lightweight elements can be suspended.
• The Playtime NY team is available to help you set up your installation.
wiThin The ConTeXT oF ThiS CollaBoraTion,
Playtime New York will off er the selected artists substantial visibility, through its various communication supports:
• a presentation of the artists along with a picture and e-mail/web contact will appear in the ‘Programme’ page of our
website (https://www.iloveplaytime.com/newyork/programme) as well as on the ‘Playtime trade shows’ app. When updated,
an emailing will be sent out to our 13,000 American and international contacts (professional buyers, decision-makers,
brands, VIPs). This page will remain online for about 5 months after the fair.
• Posts on our iloveplaytime and Playtime ny social networks (over 118,300 followers all together).
• a complete press kit, which will include information on the trend spaces will be sent out to the US press.
• at the show, a banner on each trend space shows the name of the artist, a short presentation text, and website address.
All this information also appears on the map+Programme of the show, distributed to all our visitors.
TRENDS!!!!
PLEASE READ BELOW BEFORE SUBMITTING. YOUR WORK – OR PROPOSAL MUST FIT INTO THE THEME OF ONE OF THE FOLLOWING THEMES……
1) Nova Gaia
Surrounded by flowers and animated with a sense of respect for our planet and all the good things it has to offer, let us celebrate the cult of the mother goddess. Our children return to nature to better follow the cycles of the planet; spring is synonymous with renewal and, this summer, we shall reap the fruits of a better world!
– Key words: hyper-naturalness, protection of the planet, spirituality, life cycle, nature, ecology, respect, flower power, wild, mother goddess
– Materials: flowers, plants, natural fibers, prints/sculptures/anything that follows this theme
– Colors : bright and fun! ocres, coral, forest green, blue lagoon, hibiscus, orchid
2) New tribe
Individualism has shown its limits. The time has come to return to a spirit of mutual assistance, like in artisan guilds. New tribes are created around the idea of sharing and exchanging, new relationships are forged and are more ethical and authentic. Together, we are so much stronger!
– Key words: community, guild, mutual assistance, association, Arts & Crafts, shaker, modest art, essential traditional know-how, sharing, tribe
– Materials/Inspo: denim, cloth, natural fibers, weaving, knitting, soft, plush
– Colors: terracotta, indigo, gray
3) Neo optimism
The mantra of the summer will be: Peace and Love! Our hearts brimming with optimism, we appease the world with positive energy. Time to love your neighbor as yourself. A kind future isn’t a utopia, all it takes is to imagine and then to act. Our dreams can change reality!
– Key words: Love your neighbor, positive thoughts, optimism, soothe the world, tenderness, positive energy, love
– Artist inspo: shiny materials, anything meditative/contemplative that speaks to the key words, OPTIMISM, HOPE, LOVE, can use typography/quotes/messages
– Colors: mandarin, mauve, pink quartz, turquoise, lemon curl
PAST ARTISTS:
List of artists that have exhibited their work at Playtime New York:
Tinou Le Joly Sénoville (France), Tamar Mogendorff (USA), Jasmine Murrell (USA), Florine Demosthene (USA), Sophie Cuvelier (France), Cyril Le Van (France), Jennifer Bongibault (France), Joshua Ben Longo (USA), Collin Velkoff (USA), Matthew Speedy (USA), Ritsuko Hirai (Japan/USA), Danielle Ash (USA), Julie Gauthron (France), Julien Gardair (France/USA), Rose Wong (USA), Julie Tremblay (Canada/USA), Eric Hagan (USA), Melissa Godoy Nieto (Mexico/USA), Dana Haim (USA), Naomi Feuerstein (USA), Klara Varosy (Netherlands/USA), Hanna Xenakis (USA), Kathryne Hall (USA), Elodie Blanchard (France/USA), Zoe Adlersberg (USA), Polina Soloveichik (Russia), Tanya Minhas (Pakistan/USA), Tara Linzalone (USA), Alexandra Hammond (USA), Cecilia Elguero (Argentina/USA), Yura Osborn (Japan/USA), Wendy Letven (USA), Saki Sato (USA), Jason Villegas (USA), Lisa Laubreaux (France), Sarah Philouze (France/USA), Brittany Solem (USA), Fanny Allie (France/USA), Sophia Sobers (USA), Rosa Chang (USA),
